We discuss the following topics in this blog:
- How to Ensure Entertainment, Engagement and Enhancement?
- Collaborate, Onboard & Launch Innovative Offers.
- Which Growth Parameters Should Telcos Leverage?
In addition to these topics, we shall also be answering the following FAQs:
- What is WiFi?
- What is an Optical Fibre Cable?
How to Ensure Entertainment, Engagement and Enhancement?
That’s what customers want today. And they constantly need more of it. It is certainly a task to keep them entertained and engaged with the available services while also simultaneously enhancing the offerings.
In an age where options are unlimited, it is not even an answer to keep your customer’s horizon curbed. And this can be done only if telcos broaden their horizons and expand their offerings with multiple content partners.
But, can all this lead to monetisation for the telcos? For that, an ecosystem that supports not just the telcos’ business model, but also seamlessly integrate with the business dynamics of partner organisations has to be built.
Collaborate, Onboard & Launch Innovative Offers
Today, to remain ahead of the game, telcos need a cutting-edge solution that allows them to launch new services with zero downtime, reach out to their target audience and monetise the entire value chain. Whether deploying new digital businesses or undergoing an entire transformation of launching a new brand, it fundamentally requires an agile system which can effectively bring down the time to market from months to days.
STL’s digital Engagement Platform (dEP) is a unique solution powered by DevOps, Analytics, Web-scale, Network Software (DAWN). It creates an ecosystem to digitise the end-to-end customer engagement processes including selling, monetisation and self-care solution.
The next-gen engagement platform seamlessly integrates Cloud IoT partners to collaborate, onboard and launch innovative offerings with partner products and create e-marketplace for enterprise customers. It also brings in analytics driven recommendations for the next best actions to chart out the success path of a business or a product launch.
The platform provides an extreme level of agility and scalability for designing, deploying and managing cloud-native applications. Its robust automation enables telcos to make high-impact changes quickly and securely with a minimal effort, resulting in making the business bigger, smarter and irresistible. The cloud-native technologies offer resilience, manageability , and observability to the systems.
Which Growth Parameters Should Telcos Leverage?
- Digital on-boarding – 50% reduction in subscriber acquisition cost for post-paid customers
- Automated testing – Save cost by reducing 3 man-day efforts to 4 hours
- Digital-savvy customer acquisition – 10% increase in ARPU
- Order to activation – Three-fold growth (from 9.4% to 26.72%)
- Docker –Reduce downtime by 85% – from 3 hours to 30 mins
- Increase order placed straight through purchase by 16%
- Reduce subscriber acquisition time by 40%
It is time that telcos reinvent themselves and make data-driven decisions to be in sync with customers’ increasing demands for next level of digital experiences.
So, hop on the bandwagon of growth and digitally enhance your customer offerings!
What is WiFi?
Put simply, WiFi is a technology that uses radio waves to create a wireless network through which devices like mobile phones, computers, printers, etc., connect to the internet. A wireless router is needed to establish a WiFi hotspot that people in its vicinity may use to access internet services. You’re sure to have encountered such a WiFi hotspot in houses, offices, restaurants, etc.
To get a little more technical, WiFi works by enabling a Wireless Local Area Network or WLAN that allows devices connected to it to exchange signals with the internet via a router. The frequencies of these signals are either 2.4 GHz or 5 GHz bandwidths. These frequencies are much higher than those transmitted to or by radios, mobile phones, and televisions since WiFi signals need to carry significantly higher amounts of data. The networking standards are variants of 802.11, of which there are several (802.11a, 802.11b, 801.11g, etc.).
What is an Optical Fibre Cable?
An optical fibre cable is a cable type that has a few to hundreds of optical fibres bundled together within a protective plastic coating. They help carry digital data in the form of light pulses across large distances at faster speeds. For this, they need to be installed or deployed either underground or aerially. Standalone fibres cannot be buried or hanged so fibres are bunched together as cables for the transmission of data.
This is done to protect the fibre from stress, moisture, temperature changes and other externalities. There are three main components of a optical fibre cable, core (It carries the light and is made of pure silicon dioxide (SiO2) with dopants such as germania, phosphorous pentoxide, or alumina to raise the refractive index; Typical glass cores range from as small as 3.7um up to 200um), Cladding (Cladding surrounds the core and has a lower refractive index than the core, it is also made from the same material as the core; 1% refractive index difference is maintained between the core and cladding; Two commonly used diameters are 125µm and 140µm) and Coating (Protective layer that absorbs shocks, physical damage and moisture; The outside diameter of the coating is typically either 250µm or 500µm; Commonly used material for coatings are acrylate,Silicone, carbon, and polyimide).
An optical fibre cable is made up of the following components: Optical fibres – ranging from one to many. Buffer tubes (with different settings), for protection and cushioning of the fibre. Water protection in the tubes – wet or dry. A central strength member (CSM) is the backbone of all cables. Armoured tapes for stranding to bunch the buffer tubes and strength members together. Sheathing or final covering to provide further protection.
The five main reasons that make this technology innovation disruptive are fast communication speed, infinite bandwidth & capacity, low interference, high tensile strength and secure communication. The major usescases of optical fibre cables include intenet connectivity, computer networking, surgery & dentistry, automotive industry, telephony, lighting & decorations, mechanical inspections, cable television, military applications and space.